What started as a single media relations assignment at the close of 2013 has bloomed into a full blown relationship that has included the development and launch of the company’s corporate image (including comprehensive brand standards.) A series of celebratory Town Hall meetings for employees and growers launched the new brand in early 2014. This was quickly followed by all new website design and content; packaging design; full advertising plan with television, radio and print commercials; a media relations program and the slogan “We’re All About the Chicken.” Our team is made up of folks with extensive poultry industry and food packaging experience. We have an office on site, making it easy for Allen to focus on the birds and our team be “All About Allen Harim.”

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