It’s not enough to have a great ad campaign, killer PR event or cool website. Alone these are one-offs, splashing onto your prospects’ collective conscience (if you’re lucky,) then sliding off into the night.
Great marketing requires strategy – a process that ensures your message will be heard by the right people at the correct frequencies, again and again, and again, until it holds your audiences’ attention like perfect three-part harmony.
So, while we do lots of things, you may not need them all. You may need a few, you might need many. The key is identifying what will work for you and employing them time and cost effectively so your audience hears not just a few notes or voices, but the whole chorus – and leaves them wanting more.
That is integrated marketing.
- Strategic Communication
- Public Relations
- Social Media
- Traditional Advertising
- Website Development
- Special Events
- Crisis Communication
- Media & Presentation Training